At the age of 19 he started running a sound and entertainment business in which he received contracts from Gateway MalI, Aspen, Heinekin, ICC, Southern Sun Resorts, and many more whilst simeltaneously running a local music school. In 2015, Joshua had his first success in running digital marketing campaigns. His campaigns was a viral marketing strategy that not only drove laser-targeted traffic to his website, but took his school from 30 students to 200 monthly paying students in less than 2 years.
Few years later, Joshua created another business selling physical products online. He used his digital marketing skills to sell products internationally, whilst continuously self-educating. He then went on to creating a course called "ecommerce secrets" which helped him duplicate his success to thousands of entreprenuers worldwide. These products launched Joshua into the world of Digital courses, where he quickly became one of the top marketing minds for selling educational based products (aka info products).
Joshua sold education with everything from shakes and supplements, to books, consulting, coupons, t-shirts, technology services, and software. He reached top ranking status in internet marketing and was able to touch the lives of countless people through his programmes.
The limitations and obstacles Joshua encountered with the technology required to bring his digital courses and funnels to life became the birthplace to the idea for his software company, LurnFunnels. Together with his affiliate partner ClickFunnels, he saw a need for those that aspire to selling education online, and worked on a software that cators for both the start-up "LurnFunnels User" whilst promoting his number one recomendation for the experienced digital trainer, "ClickFunnels User."
